Author Archive:

Décio Emanuel

Practical advice Décio Emanuel 4 January 2019

It’s not a game of choices

BuySocial currently markets itself as ‘aiming to build markets for social enterprises among the general public and private and public sectors’. But that’s not building a market, is it? It’s pushing against the existing markets, …

Practical advice Décio Emanuel 27 December 2018

The greatest marketing strategy for 2019

It’s simple. It’s one single word. Transparency. On the back on an economic crisis in 2008, suspicion and dubiety has become increasingly prominent in our society. Uncertainty about the future generated fear, austerity measures were …

Practical advice Décio Emanuel 18 December 2018

The best investment is one that returns time

There is this belief in entrepreneurship, that you must work long hours to be successful. Successful people are often quoted that, especially in their early days, they worked over 84 hours per week with some …

Opinion Décio Emanuel 12 October 2018

Does franchising belong in social enterprise?

As social entrepreneurs, we’ve all been guilty of believing that our idea, business model, and social impact model are unique. There is none like it; and because of this, it must merit success. Information gathered …

Practical advice Décio Emanuel 28 September 2018

Stop wasting your time, energy, and effort. Improve your communications and progress faster!

When meeting with founders and directors of social enterprises, one struggle that comes back to me every time is their poor communication within the team. Most social enterprises are small businesses, with usually 2 to …

Practical advice Décio Emanuel 19 September 2018

Get funding for your social enterprise through an experimental approach

Here’s the truth: the business model you have now is not the business model you will have in a year’s time. The product or service you offer now, will not be the same in a …

Conference reports Décio Emanuel 18 September 2018

Multiply social impact with social enterprise networks

Social enterprises and social entrepreneurs, for now, hold a unique and ever-present culture of sharing, of ‘being in this together’, of humanity. This is particularly useful when forming networks of social enterprises. The importance of …