New study outlines Nordic philanthropy


Alliance magazine


UBS and the Swedish Entrepreneurship Forum have released a report that focuses on the hows and whys of Nordic philanthropy. Creating impact through philanthropy: A Nordic perspective, was based on interviews with more than 40 philanthropists in the Nordic countries of Denmark, Finland, Norway, and Sweden.

Many different issues were explored in the study, with donor motivations, challenges to giving, and strengthening impact among them.

Giving behaviour was outlined in the study, emphasizing the desire of philanthropists to become increasingly involved in the projects and organisations they support. Not only do philanthropists give earlier in their lives, but they also closely monitor and evaluate philanthropy’s impact.

According to the report, Nordic philanthropists take more active roles in their philanthropic endeavours, many of which are driven by personal connections to the projects and issues they are supporting. Similarly, Nordic philanthropy is largely domestic, though more than half are also involved in international efforts. The issues of highest priority include scientific research and the care of children and youth.

Collaboration is also highlighted as important with a push for more strategic, focused, and professional relationships with other foundations and organisations.

The study concludes that Nordic philanthropy ‘is in a strong position to enhance its impact as it gathers the experience and skill to become an even stronger societal force’.

Read the full report here.

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